NIKE ALL DAY AIR CAMPAIGN FOR JD SPORTS
Agency: Space Between
Creative Director: Tegan Wotton
Art Director / Designer: Meaghan Barone
Project Manager: Shari Knott
Photography + Video @toniveziris
Talent @herb.baby @people.agency
Edit @reptilebasement
Track @bespokesmiths
Styling @spacebetween_
H&M @hayleywilsonmakeupartist
Photography assistant @instaguchi
Video operators & assistants @toniveziris @dru_blast @lowandnarrow
AIR EMBODIES NIKE'S ENDLESS DESIRE TO DREAM. AIR IS A SHAPE SHIFTER. 270 IS ABOUT THE DAILY. DESIGNED FOR THE STREETS, READY FOR LAUNCH. PUTTING AIR BENEATH YOUR FEET TAKES YOU TO PLACES THEY NEVER THOUGHT POSSIBLE IN YOUR DAY TO DAY. THE DAILY DOESN’T NEED TO BE MUNDANE, IT DOESN’T NEED TO BE EXPECTED. WHAT IT NEEDS IS IMAGINATION AND GO A DAY TO DAY DAY. ALL DAY. FOR ANY DAY.
START UNKNOWN, FINISH UNFORGETTABLE. ALL DAY AIR.